The promotional items are an important part in the promotional activity plan. The philosophy of the promotional items is concerned with informing people about the product’s distinctive characteristics and its availability. The promotional items will take many forms, including clothing or apparel, paper products, items for the home, office decorations and sports gear and so on.
Additionally, the promotional items remind people about the products and thus, play an important part in persuading the people to buy your product. Promotion is just an exercise persuasion.